Google Adsense Scroll Buttons A Possible New Feature?
I’ve noticed that Google has been testing with a scroll button of some sort in an attempt to display more Google Adsense ads within the same ad block. How this works is that by clicking on the arrow buttons you can actually see more ads in the same blog without leaving the page. Right now it seems to appear randomly or by some sort of algorithm only Google knows. Also, it seems highly unlikely that someone will actually want to see more ads by clicking on those tiny buttons.
If this is a permanent feature worth studying, I’ll definitely add it to Wordpress Adsense System in the near future. For now, I’ll just observe.

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You don’t have to add it. Google adds it on its own. And that is a feature which came into existance a month back i suppose.
The randomness in its display might be related to the strength of the keywords in the post which bring in more adverts. Thereby Google offering a scroll so that the other ads targetted by the post are not missed out.
I am curious as to whether anyone notices a change in their clicks/earnings with regard to these scrolling arrows.
I kinda wish there was a way to disable them.