Google video units are a relatively new way to earn money with from your blog or website. Google partnered with YouTube to allow users to show customizable video units on their blog and earn money with targeted advertising. (Google owns YouTube, but they are still run as two independent companies).In the screen shot below you see how the Google video units look.
But what differs those units from a normal YouTube video are the two ads that are placed strategically on the top and bottom of the video window.

When you place a Google Video Unit on your site, you can choose the video content by the following strategies:
- by content
- by individual content providers
- by automatic targeting to YOUR site’s content
The ads shown on the videos will be relevant to your content as well, which can result in higher click through rates. The ads aren’t intrusive to the overall look of your video screen and you can also customize the color scheme and the layout of your video.
To display and utilize this new joint venture between Google and YouTube, you’ll need to have an AdSense publisher account with Google which is free of charge to you. Most bloggers are already using AdSense in some way or another and if you haven’t got an account yet, then you can sign up now to start displaying video units on your pages.
Notes: At present, video units are only available for publishers located in the United States with English-language websites.
How to Add Video Units to Your Page:
- You need to link your YouTube account with your AdSense account
- Sign into your account at AdSense
- Select AdSense Setup tab and then navigate to video units
- This will redirect you to YouTube to customize your video unit. It will also ask you to login unless of course you already were.
- Choose a name and description for your player so you can remember it in the future.
- Now you can customize the colors and the layout to fit into your blog site. Feel free to play around a little.
- This step is probably the most important one; you’ll now need to choose the content you want displayed on the player. Remember, you have 3 choices as explained above and need to make sure it is targeted to your site.
- Once you are happy with the choices, click on generate code
- Copy and paste the code shown into your HTML source on your blog
- Click publish
Congratulations, you should now have your first Google video units video playing on your site.
Monika Mundell
Editor of Easy WordPress
Technorati Tags: google video units,videos,google,youtube,you tube videos,adsense

{ 3 comments… read them below or add one }
I put this on one of my blogs a couple of days ago and I am waiting to see how it works out. I hope it does generate a few pennies because I think it is a really cool idea.
Glad I found your blog. Thanks for posting all the great tips.
can u tell me exatly in which place we want to past the codes